Tuesday, May 4, 2010

Straight Up Goodness

A popular brand of tortilla on the market today claims on its package to be "The finest ever made!" Flour that has been stripped of almost everything needed for good health is sometimes referred to as "fine" flour or "refined" flour. Maybe Created Whole should call theirs the "coarsest" tortilla ever made. "Coarse" flour with all the vitamins, fiber and nutrients found in the whole wheat berry is definitely superior in taste, quality and health benefits.

Check these ingredients of the major Whole Wheat Flour tortilla brand manufactured by La Reina, Los Angeles, CA.

Ingredients: Whole wheat flour, water, soy bean oil, salt, baking powder (corn starch, sodium bicarbonate, sodium aluminum sulfate, monocalcium phosphate), Mono and Diglycerides, calicium propionate, and bicarbonate, guargum, and dough conditioner (L-Cysteine).

The ingredients in Created Whole Wheat Tortillas:
Wheat, water, oil, salt.

Fresh. Simple. No surprises.
The only "eat it straight" tortilla!

1 comment:

Created Whole said...

I really appreciate the comment! Sorry for not getting back to you sooner. At this point, we do use Canola oil. We have had a few other people say that Canola oil is not their first preference and have asked us about using another type of oil. Our goal is to bring the customer a great-tasting natural foods product, and if our customers are requesting a different type of oil or, say, to go organic, we do take notice. For example, we had people requesting a lower sodium version of our tortillas, and so we made them. We believe that Canola Oil is still a healthy option. We hope that you like Created Whole Tortillas, but we realize that our tortillas do not fit everyone's lifestyle. Really appreciate the comment. If you have any more questions, thoughts, suggestions, or feedback, please email me @ createdwhole@gmail.com!